With the rise of smartphone usage and since the Google has introduced the mobile first-indexing the whole landscape of SEO is evolving as well as the way people search for product or services online.
What Local SEO Exactly is?
Local SEO is term refers to methodology used to optimize a business website for a specific geographical location. Although some components are similar to organic search engine optimization but it’s not the same. The major change in Local SEO is that it provides results based on – how your business or services are relevant to the search query? How far your business is from searcher’s location? And how prominent your business is as compared to your competitor.
Why Local SEO should be a part of all your marketing efforts to capture the Local Market?
If you can’t build your brand value in home, then how come you expect to engage international customers? Local searches have 60% higher chances of conversion and you must know that 85% users search a local shop online before visiting it physically. Above all, websites with local business information get an edge over other websites from search engines search engines.
Our digital marketing agency optimizes your reach ability and build local customer base by using strategic targeting analysis and with the detailed digital study of region where brands operates. Our SEO team setup Google My Business and add it to the local directories and create citations to make search easier for customers.
We also keep an eye on your competitors and their business strategies to develop a strategy better than them and win more customers. You also receive a monthly report so you can see the performance difference yourself.
Why local SEO must be included in your overall marketing plan?
- Google processes 3.5 billion searches every day and 46% of all searches are local
- Local 3-pack listing rank higher in Google
- 44% local searchers don’t look further but the 3-pack listing only
- 78% of local searches from mobile results in offline purchase.
- New business can compete easily through Local SEO
- Most of the mobile users searches for local business information like phone, email, opening hours etc.
How our local SEO plan can help you outrank the competition?
Like other local SEO agencies, we never consider verbal triumphs, but the true reporting based on real data and statistics generated through Google Business insights, Google Search Console and Google Analytics. We are serving the American, European & Australian businesses since 2009 and we understand the psyche of the local inhabitants of different countries and know how to emerge your business out from the tough competition. After digesting the ranking mechanism, we have combined all our data, we have gathered in past 9 years with the data we have collected after hundreds of experiments, in our plan which can compete and rank any keyword in Google and other search engines.